December 4, 2023


Global fulfillment platform ShipBob is expanding its reach in Europe with the launch of a new fulfillment center in the Netherlands. This move comes in response to the growing demand in the region, particularly in the United Kingdom and mainland Europe. With its strategic location and efficient logistics network, the Netherlands offers an ideal base for brands aiming to expand their European business. In this blog post, we will explore ShipBob’s expansion, highlighting the significance of the Netherlands as a prime location and the benefits it offers to businesses.

1. ShipBob’s Background and Funding Success:

ShipBob, founded in Chicago in 2014, is a leading fulfillment company that has garnered considerable success in recent years. With a robust logistics network comprising over 45 fulfillment centers across the United States, Canada, the United Kingdom, Europe, and Australia, the company has established itself as a trusted partner for global fulfillment needs. ShipBob has secured $330.5 million in funding, enabling its continued expansion and investment in innovative solutions.

2. Meeting Increased Demand in Europe:

The decision to open a fulfillment center in the Netherlands reflects ShipBob’s commitment to meeting the growing demand for its services in Europe. Over the past year, the company has experienced significant growth in the United Kingdom and across Europe, making the establishment of a Netherlands-based location the logical next step. This expansion will enable ShipBob to cater to a broader customer base and provide efficient fulfillment solutions to brands seeking to expand their European operations.

3. Benefits of the Netherlands as a Fulfillment Location:

The Netherlands offers numerous advantages for businesses looking to grow their European presence. The country boasts Europe’s busiest seaport in Rotterdam, facilitating easy transportation of goods from manufacturers. Its strategic location also provides proximity to two of mainland Europe’s largest e-commerce markets, Germany and France. By leveraging the Netherlands as a fulfillment hub, ShipBob customers can effectively reach these key markets, ensuring fast and reliable delivery in two days or less.

4. July Launch Date:

ShipBob’s new fulfillment center in the Netherlands is expected to begin operations in July. Leveraging ShipBob’s advanced platform, customers gain access to real-time inventory information, order details, and shipping updates across various locations and sales channels. The platform empowers businesses with enhanced visibility and control over their fulfillment processes, streamlining operations and improving customer satisfaction.


ShipBob’s expansion to the Netherlands signifies the company’s commitment to meeting the growing demand for efficient fulfillment solutions in Europe. With a fifth European location, ShipBob aims to support brands in expanding their European business by leveraging the Netherlands’ strategic advantages. The new fulfillment center, set to launch in July, will enable businesses to tap into the Netherlands’ central location, excellent logistics infrastructure, and proximity to key European markets. ShipBob’s advanced platform further enhances customer experience by providing real-time inventory tracking and comprehensive order management capabilities.

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